George at Asda shoppers are impressed with a range of summer outfits, ideal for "any long bank holiday plans".
Supermarket favourite Asda's in-house brand George, like many retailers, utilises its social media presence to maintain a connection with fans by frequently sharing photos and videos of all its newest releases. Through this, the brand has amassed a dedicated following on Instagram, which continues to grow.
Currently, George boasts 728K followers on Instagram. Recently, the retailer caused a stir after sharing a Reel video, originally posted by stylist Stacie of @missy_elz, of its new summer range.
