George at Asda shoppers are besotted with its "cute" pyjama and dressing gown sets designed for babies.
Supermarket giant Asda's in-house brand George is phenomenally popular among shoppers, thanks to its wide array of stylish fashion, shoes, accessories, childrenswear and more. Like many retailers, George keeps shoppers in the loop on all its newest stock and product launches via social media.
The brand's Instagram page has amassed 744K followers, a figure that seems to grow week by week. Christmas is just around the corner, and many shoppers are on the hunt for festive-themed outfits and accessories to wear throughout the remainder of the yuletide period.
