George at Asda shoppers are raving about the latest "gorgeous" dress spotted on the brand's Instagram page. Supermarket giant Asda's in-house brand George attracts thousands of keen shoppers on social media, regularly updating fans on the latest bargains and stylish clothing.
George's on-trend, budget-friendly fashion has proved popular among shoppers - particularly in the summertime (when the weather is hot). Currently, George boasts around 729K followers on Instagram.
Recently, the retailer caused excitement after sharing a series of images, originally shared by digital creator Hannah Emily White, of its Pink Gingham Sundress. The dress, which costs £18, is part of the retailer's maternity range though it can also be worn by those who aren't expecting a baby, the Liverpool Echo reports.
