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International Business Times UK
International Business Times UK
Business
Angelo dela Dingco

Genius! How Stingray is Driving the Fun and Expanding Its Global Digital Footprint

Stingray sees in-your-car karaoke as a main vehicle for expansion.

One work of genius today, which is also an integral part of a growth strategy, is in-car infotainment. Stingray Group wants to redefine the driving experience and make it more fun. Its recent strategic acquisition will expand its reach and global digital footprint.

The $887 million music, media, and technology company offers in-car karaoke, in-car music app, and calm radio featuring a wellness app for drivers on the road. Stingray has more services to offer, though Eric Boyko, president and co-founder of Stingray Digital, said karaoke in your car is a main vehicle for expansion.

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