Gen Z is rewriting the American Dream, and their parents are funding it—using tuition money for down payments, instead

Student with moving boxes, with parents. (Credit: Maskot—Getty Images)

The cost of college has never been higher. But for a growing share of young Americans, the return has never felt more uncertain. Faced with rising tuition, stubborn student debt, and a cooling job market, many are questioning whether a four-year degree is worth it at all. Now, their parents are coming to a similar conclusion—and acting on it.

Instead of prioritizing tuition, more families are putting their money toward something they see as a better investment: helping their kids achieve homeownership.