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Salon
Salon
Amanda Marcotte

Gen Z doesn't want to be tradwives

Fox News is riling up the MAGA grandmas again, giving them false hopes that their daughters and granddaughters are on the verge of moving back home to embark on a life of providing their elders a dozen grandbabies to brag about on Facebook. “Gen Z women are embracing the ‘tradwife’ trend, study finds,” read the headline of a recent video, which featured presidential daughter-in-law Lara Trump crowing that “kids” are “turning back to the church” and “starting families at an early age” against visuals promising viewers that a whopping 47% of young women crave that June Cleaver life.

This message is one that the Fox News audience, which leans toward aging Republicans, is eager to hear. That’s especially true of the demographic of women who watch the network, who are also the prime audience for Hallmark movies about wayward daughters returning home to marry the boy next door. The problem is that it’s just not true.

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