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The Guardian - UK

Business

Caroline Davies

Gary Neville’s media group buys football YouTuber Mark Goldbridge’s channels

Gary Neville Mark Goldbridge Football Manchester United The Overlap Overlap YouTubers

A screen grab of Mark Goldbridge presenting a YouTube show, his face surrounded by banner graphics, most prominently Man United News — Mark Goldbridge presenting his YouTube show The United Stand, which has 2.2 million subscribers. Photograph: The United Stand/Youtube

Gary Neville’s sports media group has acquired two YouTube channels owned by one of the UK’s most popular but controversial football content creators in a deal understood to be worth a seven-figure sum.

Mark Goldbridge’s The United Stand and That’s Football YouTube channels bring a combined 3.7 million subscribers to The Overlap, Neville’s group, which is understood to be seeking to grow its specialist coverage of big clubs across Europe.

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