Gary Lineker maintains that he is reporting - not supporting - the World Cup in Qatar as he admitted to feeling uneasy about the tournament.
The hosts will kick things off when they play Ecuador on Sunday with England beginning their campaign a day later. Issues surrounding the tournament in Qatar, as well as their successful bid over a decade ago, continue to be major talking points, as do the country's attitudes towards modern day issues.
Lineker will lead BBC's coverage of the World Cup and is aware that, when the football starts, he must not stop highlighting issues away from the pitch as he tries to avoid being complicit in sportswashing projects.