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TV Tech
TV Tech
Pino Barile

Gamification in Broadcast: It’s All About the Eyeballs

YES.

This year, for the first time in history, linear tv viewing numbers dropped dramatically while streaming numbers soared. Dwindling viewership numbers, the shift to streaming, and changing consumption habits of the younger generations all present a series of challenges for broadcasters.

However, it’s not all doom and gloom, there are ways to change your content to better increase eyeball count, and incorporating more advanced game-like visuals is a winner. 

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