A recent survey by GambleAware has revealed growing concerns about how children and teenagers across Great Britain are being exposed to gambling content online.
The study points to the increasing influence of celebrities and social media personalities in shaping young audiences’ views on gambling, with platforms such as Twitch, YouTube, TikTok, Instagram, and Kick playing a central role in spreading this type of content. For many young people, these platforms are part of everyday life, which makes gambling promotion far more accessible than ever before.
