Iceland began shutting several of its stores at the weekend after the supermarket chain admitted struggling in the current economic climate. The chain which focuses on frozen food opened in the 1970s and became the first food store in the UK to remove artificial colourings, flavourings and non-essential preservatives from its products in the mid-1980s.
The chain closed shops in Mill Lane, Bromsgrove and Chineham Shopping Centre and Basingstoke yesterday (February 26). According to the Mirror, four more are set to cease trading in the next month.
This includes one premises in the White Rose Centre in Rhyl and then another one on South Street, Newport in the Isle of Wight. On the same date, Iceland in St Catherine’s Place, Bedminster, Bristol will close its doors.
