
In the small-ball world of pay TV these days, you manufacture subscriber “runs” anyway you can. And the newly rebranded Fubo is using a new marketing relationship with Major League Baseball's out-of-market games package, MLB.TV, to claim itself as the "leader in baseball coverage" ahead of Opening Day on March 30.
Similar to NFL Sunday Ticket, the MLB.TV direct-to-consumer package lets fans stream out-of market games, both live and on-demand, and enjoy trinkets like spring training games. It’s priced at $149.99 a season or $24.99 monthly. There's also a plan that lets users follow a single team for $129.99 a season.