Shoppers love a good deal, but lately many are noticing that scoring those savings comes with a little more friction at the register. Across major grocery chains, front-end leaders say new coupon verification steps—designed to reduce fraud—are unintentionally slowing down the checkout flow. For customers, that means longer lines, more delays, and a checkout experience that feels less predictable than it used to. For cashiers, it means juggling extra steps while trying to keep the lane moving. And for couponers, it raises a big question: how do you keep saving without getting stuck in a bottleneck?
