Mark Zuckerberg is building an AI version of himself that can sit in meetings in his place. Most people will never need that. What they need is quieter: an agent that sits in the tools they already use and helps them focus and follow through on the chaos of their work day.
A recent Fortune story on Fathom AI shows what that looks like. The Austin team started this year with three people and $300 of their own money. Three months in, they were at $300,000 ARR. One client, Tiger Aesthetics, hadn’t opened a single new account in all of 2024. After adopting Fathom, they opened 225 in one quarter.
