As summer fast approaches, allow me to take you on a retrospective tour of all the best new perfume launches and trending notes from spring, as a self-proclaimed fragrance obsessive.
In the beauty world, new and improved formulas are announced almost daily, meaning it's quite hard to stay on top of every single one of them, no matter how much we might try to. Thus, some very exciting buys are often lost to the ether, especially, I find, when it comes to fragrance. With the market for chic long-lasting perfumes already being so populated, brand new blends are easy to miss, especially over the course of a season, when demand and fragrance trends are ever-shifting. Winter's launches alone saw at least 12 impressive blends hit the shelves (and those were just the ones I got the opportunity to smell).