ITV is leading the way during this election campaign, producing many of the moments that have defined the contest. Talk to people at the broadcaster and they will tell you it is more confident than the BBC, thanks to a scrappier commercial mindset; it has fewer resources so has to punch harder.
But it is also free of the BBC’s paralysing knowledge that every editorial decision will be scrutinised by rightwing media outlets – and a government that would like to abolish the licence fee. As a result, even in an era when live TV ratings are in steep decline, the channel has succeeded in capturing (and provoking) some of the growing public anger against the Conservative government.
