
With Halloween out of the way and our calendar pages turned to November, the Christmas feeling is slowly but surely starting to creep in.
The first sign the festive period is upon us is undoubtedly the annual John Lewis Christmas advert hitting screens – and today we were treated to the 2025 instalment. We think it might be the first Christmas ad made for our generation, hitting those in midlife specifically with nostalgia of youth and parent and teen bond themes running throughout.