Four years ago, Marvel was on top of the world. Avengers: Endgame was the biggest movie in the history of cinema, capping off an unprecedented run of multibillion-dollar successes that changed the movie industry forever.
But things move fast in Hollywood. Variety has just published a new deep dive on the studio – ominously headlined Crisis at Marvel – and, well, things don’t look good. How bad it is depends on your basic level of optimism. If you’re a diehard fan, then it’s easy to see Marvel’s troubles as merely a blip that can quickly be fixed. Anyone less sympathetic, meanwhile, might see its current plight as just another waypoint on the road to total annihilation.
