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The Guardian - UK
The Guardian - UK
Lifestyle
Jane Hoskyn

From hero sleep masks to the perfect secateurs: the things you loved most in 2025, and what they say about you

A composite of a mascara, a green bag, a white electric toothbrush and a pair of black and floral electric hand warmers on a pink background

The urge to hibernate through winter is perfectly understandable, but all year? Judging by the products you loved (and bought) most over the past 12 months, you wanted to sleep through 2025. And given that it was the year of Trump 2.0, Kim Kardashian’s acting and the Coldplay kiss cam, we can hardly blame you.

Your favourite item overall was our top-rated mattress, the Otty Original Hybrid. By Otty’s own admission, it’s suffering seasonal delivery delays, so we’ll resist the temptation to spotlight it again here, at least for now. Even without it, the list of your most-loved items reads like a hotel suite inventory, from an electric toothbrush via a silky sleep mask to a sunrise alarm clock – plus an overnight bag to keep them in.

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