
Cast your mind back to March 17, 2013. On the northwest coast of Italy, somewhere between Milan and San Remo, 200 professional cyclists were facing torrid racing conditions as they battled on to win – or even just finish – La Classicisima against wind, ice, sleet, and snow.
Watching the race back now or looking through epic images of Peter Sagan, Fabian Cancellara, Mark Cavendish, and eventual winner Gerald Ciolek facing all the elements Mother Nature could throw at them, you’ll see – amongst the mass of old school rain capes flapping in the wind and doing little to protect the riders from the wintery conditions – tens of riders wearing a sleek, black jersey which cuts a remarkably aero profile for a rain jacket.