LOS ANGELES — For years, Netflix executives have been the biggest cheerleaders of TV bingeing.
The Los Gatos streamer pioneered releasing all episodes of a show all at once, causing people to sit in front of their screens for hours to consume full seasons in a single weekend.
But on Saturday, the Hollywood disruptor begins its foray into a format as old as TV broadcasting itself — live programming — with a highly anticipated comedy special from Chris Rock.
