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Asharq Al-Awsat
Asharq Al-Awsat
Business
Asharq Al-Awsat

From Caviar to Cardboard Cutouts, Businesses Hope for Coronation Boost

King Charles III Matchbox Britain Argos Gold
Royal enthusiasts hold images of Britain's King Charles III and Camilla, Queen Consort as they camp along the Mall, ahead of their coronation, in London, Sunday, April 30, 2023. (AP)

Businesses are seeking to entice royal fans with a slew of products marking the coronation of Britain's new monarch. Mugs, plates, tea towels, magnets, cushions and teddy bears are staple memorabilia for royal occasions and an array of these to mark King Charles' coronation on May 6 are already filling shop windows.

But some retailers are hoping more niche products will also catch the eye of consumers.

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