It’s not uncommon to see products sold on shop shelves that market themselves as ‘carbon neutral’ or ‘environmentally friendly’. But these claims are not always clear or backed up by evidence - and courts are forcing companies to take them down.
German non-profit Deutsche Umwelthilfe (DUH) has been on an anti-greenwashing litigation spree over the last three years, stopping more than 100 firms from advertising their products or corporate activities as good for the environment. These include the makers of shower gel and trainers, and cruise and airline operators.
