Google Search used to feel like opening a door to the internet. There was a time when we could type something in the Search bar, hit enter and disappear down a rabbit hole of websites, forums and Reddit threads. We'd see random YouTube videos and blogs made by people who we truly wanted to know. The pure serendipity of the experience was fun and interesting.
My sister actually met her husband that way. She Googled "Mr.Show" 20 years ago and stumbled upon her now husband's website about the sketch comedy show starring Bob Odenkirk and David Cross. I still love hearing them tell that story.
Now, after Google’s latest AI search updates, the internet increasingly feels like something else entirely: one giant conversation happening inside a single AI response box.