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The Guardian - UK
The Guardian - UK
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Paul Brown (Head of Engineering)

From a zebra to a rotating banner: how we stepped up your ability to Support the Guardian over the last seven years

Zebras are seen at the iconic Kruger National Park, in Mpumalanga Province, Skukuza, South Africa, June 21, 2023. REUTERS/Siphiwe Sibeko
Zebras are seen at the iconic Kruger National Park, in Mpumalanga Province, Skukuza, South Africa, June 21, 2023. REUTERS/Siphiwe Sibeko Photograph: Siphiwe Sibeko/Reuters

Our readers’ support is vital to the Guardian’s future, and the Supporter Revenue engineering team is responsible for developing digital experiences that engage our valued supporters. We live our company values by developing in the open, using best practice technologies as much as possible, and upholding our engineering culture while we work hard to ensure digital experiences remain usable, accessible and render quickly.

Back at the start of 2016, we were a small team inside a department called Digital Development, and we had a very utilitarian name: Membership and Subscriptions. Working alongside me was an agile coach, a product manager, a graphic designer, and four amazing software developers – two of which are still here but working in different areas. We all had the job of looking after two Guardian website subdomains: membership.theguardian.com and subscribe.theguardian.com. Both of these microsites have changed quite a bit: we’ve since closed down our membership scheme, subsumed newspaper and digital subscriptions into a “support proposition” – to give you an insight into some Guardian-speak.

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