A decade ago, a gigabyte of mobile data cost ₹228. Today, the same gigabyte costs about ₹7.5. In that dramatic reset lies the story of Jio’s rise and the investment case behind billionaire Mukesh Ambani seeking ₹10 lakh crore valuation for Reliance’s telecom and digital play’s IPO.
Jio did more than cut prices. It changed how India accesses the internet, accelerated the shift from voice to data and created an enormous digital distribution network that now carries about 60% of the country’s wireless data traffic.