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Benzinga
Benzinga
Business
Shivani Kumaresan

Fresh Vine Wine Targets New Audience Via This Partnership

Vine Julianne Hough Nina Dobrev
  • Fresh Vine Wine Inc (NYSE:VINE) has partnered with RDE Inc (OTC:RSTN) to showcase its premium wines. The financial terms of the arrangement were not disclosed.
  • RDE is the owner and operator of Restaurant.com, a restaurant-focused digital deals brand.
  • "Pairing our wines with Restaurant.com's extensive marketing experience is going to grow both of our businesses and we look forward to expanding our offerings to exciting new category-leading partners such as Restaurant.com," said Fresh Vine Wine CFO Ellen Scipta.
  • Fresh Vine Wine, co-founded by Nina Dobrev and Julianne Hough, is a producer of lower-carb, lower-calorie, and gluten-free wines.
  • Price Action: VINE shares traded higher by 3.07% at $3.02 on the last check Thursday.
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