Diptyque, a French luxury brand, is facing a wave of ridicule after releasing a £39 “scented spiral” that social media users say looks almost identical to the inexpensive mosquito coil burned in homes across Asia to keep insects away.
The perfume and home-fragrance company recently introduced a citronnelle, or lemongrass, incense spiral as part of its Summer Water Garden collection. A set of six scented coils and a gold-finish holder retails for €45 (£39), while a matching glazed porcelain incense holder designed for the spirals costs a further €140 (£121).
