Four out of five apps used by preschool-aged children are designed to make money off their digital experiences, reveals a new study.
Researchers found that kids under five years of age – especially those from low-income households – are often exposed to sneaky adverts and other tactics designed to profit from their game playing.
According to the findings, nearly 99 percent of the children studied had at least one manipulative design in one of their top-used apps.
