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TV Tech
TV Tech
George Winslow

Four-Day Total Viewing of Olympics up 77% over Tokyo

NBCUniversal.

STAMFORD, Conn.—NBCUniversal’s coverage of the Paris Olympics continues to draw large audiences with four-day total viewership average up 77% from Tokyo Olympics and its Monday July 29 coverage delivered 31.3 million viewers on NBC, Peacock, and key NBCU platforms according to official data from Nielsen and Adobe Analytics.

The Monday July 29 figures were up 70% from the opening Monday of competition for the Tokyo Olympics (18.4 million across all platforms).

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