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Fortune
Fortune
Emma Burleigh

Founder of Ms. Anti Work says her ‘lazy girl job’ allowed her to only work a few hours a day—and she built her media company on the side

Gabrielle Judge, a content creator known as “Ms. Anti Work" (Credit: Rebecca Greenfield/Fortune)

America is famed for its workaholic, career-centered culture where dedication to a job is worn as a badge of honor. However, young professionals have been pushing back against the grind by embracing a softer approach with trends like the “lazy girl” or “snail girl” jobs: white-collar gigs with a favorable work-life balance. Gabrielle Judge, a content creator known as “Ms. Anti Work,” popularized the former term in 2023. And opting for a low-energy gig allowed her to build her own media company.

“Lazy girl jobs came from The Great Resignation era,” Judge recently said onstage at Fortune’s Workplace Innovation Summit. “I’m a huge high achiever, I’m a huge workaholic…and I didn’t have a lot of balance. So what was really hard for me was to get a ‘lazy girl job,’ which was still a really good job.”

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