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Motorsport
Motorsport
Sport

Formula 1’s American revolution – how the series finally cracked the USA

F1 Stefano Domenicali Revolution America United States Jefferson Slack Motorsport NFL John Rowady Motorsport Images

“Over the past five years, we have implemented a very targeted strategy to bring Formula 1 ever closer to the American fans,” F1 president and CEO Stefano Domenicali tells Motorsport.com when discussing the growth in the USA.

Has the strategy been successful? Well, if Shakira had been a mathematician, there is no doubt she would have agreed that the numbers don’t lie because, to eek more out of the strangled musical metaphor, F1 has broken into America much like The Beatles managed in the 1960s.

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