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Benzinga
Benzinga
Business
Paula Tudoran

Former Salesforce Co-CEO Bret Taylor's Startup Sierra Hits $100M ARR, Powers 95% Of Black Friday Shoppers

Sierra Bret Taylor Salesforce Black Friday NYSE CRM EA SPORTS ADT Artificial Intelligence Nasdaq
Black Friday Deals? Read This First

Former Salesforce (NYSE:CRM) co-CEO Bret Taylor’s artificial intelligence startup Sierra  announced on Nov. 21 that it crossed $100 million in annual recurring revenue within seven quarters of its early 2024 launch.

According to Sierra, its AI agents  handle customer interactions for more than 95% of Black Friday shoppers across the U.S.

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