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Ford Shifts Focus To Electric Pickup Trucks And Commercial Van

A Ford company logo on a sign at a Ford dealership in southeast Denver, Oct. 24, 2021. (AP Photo/David Zalubowski, File)

Ford Motor Co. is adjusting its electric vehicle strategy to focus on developing two new electric pickup trucks and a commercial van. The company aims to offer these vehicles at a lower cost, with longer range, and achieve profitability within a year of launch.

While details about the new products are limited, Ford announced that production of its next-generation full-size electric pickup truck in Tennessee will be delayed until 2027. Additionally, the company will not pursue fully electric three-row SUVs due to high battery costs, opting instead to focus on gas-electric hybrid versions.

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