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Motor1
Motor1
Business
Brian Silvestro

Ford's 'Employee Pricing for All' Is Packing Showrooms. But It Could Backfire

Ford Ford Motor Company Trump Administration The United States Mitsubishi Volvo

In the wake of the Trump administration's 25-percent tariffs on cars and car parts made outside of the United States, Ford implemented a program called "Ford Motor Company: From America, For America." It unlocked employee pricing for all through June 2, affording customers the same discounts normally reserved for those working at Ford. It's been a huge hit so far, according to the company.

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