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Benzinga
Benzinga
Business
Rachit Vats

Ford Looks To Beat Tesla And GM In Race To Electric Pickup Truck Domination

Bill Ford GM Ford Motor Co Nasdaq NYSE Tesla Inc. Elon Musk electric vehicle

Ford Motor Co. (NYSE:F) looks to steer the electric vehicle narrative away from Tesla Inc. (NASDAQ:TSLA).

What Happened: According to Bloomberg Intelligence, Ford is ramping up production of its full-size battery-only pickup truck, the F-150 Lightning. Tesla and legacy rival General Motors Co. (NYSE:GM) are expected to foray into this category next year, while Rivian Automotive Inc.'s (NASDAQ:RIVN) small scale makes it non-threatening.

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