Bengaluru, the coffee capital of India, is all set to host the fifth edition of the World Coffee Conference (WCC 2023) between September 25 and 28.
Interestingly, this is the first time India and Asia are preparing to host this most prestigious global coffee event, WCC, a property of the London-based International Coffee Organisation (ICO), a body set up in 1963 under the auspices of the United Nations to boost the economic importance of coffee globally. The earlier editions of WCC were held in London (2001), Brazil (2005), Guatemala (2010), and Ethiopia (2016).
K.G. Jagadeesha, CEO and Secretary, Coffee Board of India, said Bengaluru winning the host position of WCC meant a lot for India and Asia and it indicated the growing dominance of Indian coffees in the global markets.
