Cinema theatres owners have much reasons for cheer as they had the best Onam season this year after the outbreak of COVID-19 with Tamil film Jailer, starring Rajinikanth, and Malayalam film RDX bringing in the crowds to the theatres.
The revival in the fortunes of theatre owners comes after four bleak Onam seasons, with theatres in the State remaining closed for two of those due to the pandemic.
According to figures from the Film Exhibitors’ United Organisation of Kerala (FEUOK), Jailer, which released on August 10, continued to do steady business through Onam with a number of houseful shows. The gross collection for the film has crossed ₹50 crore, the highest collection for any non-Malayalam release in Kerala.