
Drum roll, please — Black Friday, the Day, the Season, the Experience, is here, a little different from the past but, with the pandemic less worrisome, merchants and shoppers may find it’s beginning to look a lot like … normal.
Not even a tangle of cares over inflation, rising interest rates and possible layoffs in a recession can stop most people’s yen to spend. Analysts say consumers are eager to hit the stores and websites, even if the old habit of shopping on Thanksgiving or in the wee hours of Black Friday isn’t so popular anymore.