Helen Skelton has teamed up with JD Williams to support the brand in championing better fashion for midlife women. The 42-year-old recently joined Gok Wan for an evening of fun, food and fashion chat, where the presenter took part in a panel discussion about why finding great clothing in midlife comes with a range of new challenges, and how the size-inclusive retailer is meeting those needs.
"For me, clothes need to work in real life," Helen explained, "they need to feel good the moment you put them on. As women, we’re balancing so much, so having pieces that are comfortable, flattering and easy to wear really matters. If something doesn’t feel right, you just won’t reach for it.”