
Footwear companies have created cross-promotions for years, importing popular styles and elements from running, basketball and other categories into golf. One of the most popular last season was a blending of FootJoy’s iconic Premiere with Jon Buscemi’s West Coast styling for the 2022 Players Championship.
It’s Players Championship week again, and for the second-straight season, FootJoy and Buscemi have made a limited-edition offering to commemorate the crown jewel of the PGA Tour. We can expect to see players such as Justin Thomas, Max Homa and Will Zalatoris wearing it at TPC Sawgrass.