I've read a lot of marketing claims in my time at Golf Monthly. Having primarily reviewed golf shoes for the best part of three years now, I've trawled through plenty of press releases with claims of 'best' this and 'amazing' that. For it's latest golf shoe Quantum, FootJoy has gone for the phrase 'Cloud Like Comfort'. What does 'cloud-like' comfort mean, I asked myself. What does a cloud feel like? I've never touched one and even if I did, aren't clouds just large masses of water vapor anyway? Regardless, my interest was piqued and I was excited to take FootJoy's latest creation on onto the golf course.
As soon as I slid the Quantum shoe on for the first time, the marketing simile all began to make perfect sense. FootJoy has basically packed as much cushioning underfoot as is reasonably possible in a golf shoe, and it has paid off massively in the comfort stakes. The SofFoam technology in and around the heel provides an unbelievably cushioned ride and you can feel it working both as you're walking along and through the golf swing. There's a floaty sensation underfoot and it feels like the shoe is absorbing all of the energy from beneath, protecting the foot from shock on any type of surface.
