Chinese artificial intelligence company MiniMax has expanded its push into AI-assisted filmmaking with the launch of MiniMax Hub, an all-in-one creative platform powered by its Hailuo AI models. Introduced during the 2026 Shanghai International Film Festival, the platform brings together AI-generated images, video, audio, and editing tools within a single workspace, allowing users to move through much of the production process without switching between multiple applications. Users can describe a project using natural language or upload reference materials, while Hub's AI agent helps coordinate different stages of production.
The launch comes as MiniMax continues to promote Hailuo as a platform for filmmakers and other creative professionals seeking to streamline content creation. At the same time, the company remains involved in an ongoing copyright lawsuit brought by Disney, Universal, and Warner Bros. Discovery, which allege that MiniMax used copyrighted works to train its AI system without authorization. MiniMax disputes those allegations, and the litigation remains ongoing.
