Before we get started, here are five quick thoughts on the Broncos’ sale that went down late into the night Tuesday.
1) The NFL is getting what a lot of owners wanted, and that’s someone with experience running a legacy company (in this case, Walmart). In that way, Rob Walton joining the league’s ownership circle, at a price of $4.65 billion, is analogous to Home Depot founder Arthur Blank buying the Falcons nearly two decades ago. Most of the newer owners in recent years have been money guys or real estate tycoons.
2) The Broncos fetching a number that’s more than double what the Panthers did shouldn’t be surprising. Maybe they aren’t the Giants or Steelers, but the franchise has established itself as one of the league’s most stable and successful for the last 40 years. There’s a lot to build on there.
