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Fortune
Fortune
Leo Schwartz

Fitness app Strava has a new AI coach—and its wacky comments are going viral

(Credit: Courtesy of Strava)

Nash Consing was riding his bike in Brooklyn last week when wham!—he slammed into a door carelessly opened by a woman leaving her Uber. The crash left the 25-year-old video editor hurt badly enough to require an ambulance, but not so badly to stop using Strava, an app that lets people track their activities and share them with friends. Still dazed by the collision en route to the hospital, he ended his workout and tapped out an update for his followers.

“Just got hit by a car,” Consing wrote. “I’m heading to the hospital now lol. Rib might be f--ked.”

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