American chicken chain Popeyes is set to open a new restaurant in Liverpool this weekend.
The fast food giant, which launched in New Orleans, Louisiana, in 1972, opened its first UK branch in London in November last year. The chain now has a handful of sites across the UK.
Popeyes will open on Lord Street in Liverpool city centre on Saturday, November 26 at 11am. On the launch day, the restaurant will be rolling out an orange carpet, distributing limited-edition merchandise and hosting a live Mardi Gras-style band, the Brass Funkeys.
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The first three customers through the door on the launch day will win free chicken sandwiches for a whole year. The first 50 customers will also receive a free chicken sandwich and official Popeyes UK merchandise.
The restaurant has advised fans to get to the store early as it is anticipating that queues will form as people look to get their first taste of the new store's menu. Customers will be able to try items including the Popeyes chicken sandwich, which includes the chain's 12-hour marinated chicken and original Southern biscuits and gravy.
Neil Williamson, Popeyes COO, said: “We’re really excited to be opening in Liverpool, it’s a city we’ve had our eye on for ages. When we opened in London we had customers who travelled down from Liverpool for the launch and have had calls to open here on social media for a long time.
“The city has a special place in our hearts - with a lot of our staff calling Liverpool home. Nicole, our Senior Training Manager, who has opened eight of our restaurants and trained over a thousand staff members, comes from Liverpool and is really excited to open a store in her hometown.
“Definitely expect huge queues, at previous launches, customers have waited for over 12 hours to be one of the first in-store.We will be giving away a year's worth of free chicken sandwiches to the first three people in line, and have free merch and a chicken sandwich waiting for the first fifty. From 11am the Brass Funkeys will be playing & helping us bring the vibe of Mardi Gras to Lord Street.”
Popeyes Liverpool is located on 59-61 Lord Street and will seat up to 116 people. For more information, visit the Popeyes website.
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