Have you recently upgraded to a brand-new iPad Pro or iPad Air? Chances are, you haven’t chosen to trade your old one in, according to the latest figures.
As published by CIRP (Consumer Intelligence Research Partners), “In the twelve months ending March 2024, 67% of repeat iPad buyers kept an old iPad.” According to its stats, 31% of iPad owners chose to give it to family/friends and 36% chose to keep it. To round out the rest of the group, 23% lost their iPad or had it stolen/broken, 6% chose to sell it, and a mere 3% chose to trade it in.
