
I don't have a Soho House membership, and I haven't seen the inside of a nightclub in a long while. Thankfully, the only club I am remotely interested in these days is Ffern's. Ffern is the British fragrance brand that celebrates nature in the most heavenly way—with limited edition seasonal scents and a small batch subscription model. Its unique offering, which is ever so considered, is inspiring. And I'm by no means alone in my thinking. The waiting list to join its exclusive ledger is rumoured to be half a million-strong.
Somerset-based Ffern is headed up by brother and sister, Founder Owen Mears and Creative Director Emily Cameron. They launched their first fragrance in 2019 with the simple goal of "restoring perfumery to its artisan roots".