A luxury event planner used by Gary Barlow, the cast of Coronation Street and Michelle Keegan has reported a surge in its early Christmas party bookings this year.
Manchester-based Taylor Lynn Corporation has said it's seen a 30% rise in interest compared to June 2021.
The company, whose clients also include Manchester United, Liverpool FC and Selfridges, added it has also seen a "significant number" planning to host double the number of events this year.
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Chief executive Liz Taylor said: "In spite of the current economic challenges, our corporate clients are keen to make up for those missed Christmas parties of the pandemic years and reward teams for their commitment over a tough time.
"This has certainly prompted them to book Christmas events early in a bid to secure the best venue choices and peak dates.
"More than just reward though, corporate Christmas celebrations this year are being viewed as a valuable opportunity to enhance a company’s incentives for staff retention too.
"Something that is increasingly important in this climate of recruitment difficulty across many sectors. And so, by hosting the postponed festive event in the summer, and then a Christmas party later, they are not only delivering on their pandemic promises to staff, but also demonstrating a real investment in team reward and motivation."
The business recently expanded into a full-time base in London and is forecasting a revenue of more than £3.75m in corporate event sales during its current financial year.
Liz Taylor added: "he last 12 months have been phenomenal for us, and it is continuing into 2023.
"Business development has been the key here. Post pandemic, I’ve recruited for a new team structure in Manchester to design and produce the events headed by Jess Randall.
"The addition of the London office is an exceptional new opportunity to develop TLC’s brand presence in the South East.
"We have planned events in the region for over 30 years but expanding the company to offer a permanent base in London allows us to intensively focus on increasing business relationships.
"And it’s working, with £1m in new corporate event business already confirmed."
