Department store chain Fenwick has launched a luxury designer clothing rental service, amid moves to get involved in the sustainable fashion sector.
Fenwick has teamed up with luxury-on-loan business Front Row London to launch rental services in its Bond Street London and Newcastle stores, giving customers access to some of the biggest designer names from around the world including Fendi, Gucci and Chanel.
The North East retail firm, which has nine stores across the UK, says the collaboration will allow customers to rent clothing by top and emerging designers straight off the runway, with items available in-store to rent from £42. Front Row’s fashions have been rented by women attending exclusive events in the social calendar, including Chelsea Flower Show, Ascot and Henley Regatta, since the firm was first launched in Mayfair in 2016, initially as an invitation only service.
